> For the complete documentation index, see [llms.txt](https://hitsubscribe.gitbook.io/home/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://hitsubscribe.gitbook.io/home/osiris/ranking/important-to-own.md).

# Important to Own

This report is a curated list of keywords that you've agreed on with us.  Basically, it's the keywords you have indicated are important to you, and we track them together in this nerve center report.

You may or may not have targeted all of the keywords that are important to you, so it's worth noting that this report contains a mix of targeted and not-yet-targeted keywords. &#x20;

Here are the columns in the report:

* Keyword: the keyword in question.
* Status: whether or not you've targeted it (and, if not, in what stage of production it is).
* URL: the URL with which you've targeted it, if applicable.
* Expected Rank: where our model thinks you should rank for the keyword.
* Latest Rank: where you're actually ranking for it.
* Measured: the date of the last time rankings were measured.
* Last Activity: the last thing done to the URL.
* Date: the date of the last thing done to the URL.
* Go!: (higher tier) generate a refresh manifest or content brief to take action for this keyword.

There is currently no filtration on this report.

&#x20;![](/files/MUs3bB4uuYWByIpSjxhg)


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